BEE Goes Hi-Tech

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By BStigers on June 13, 2018.

The Sacramento Bee is carrying a story today explaining how the BEE is changing over from the traditional printed newspaper to more an electronic medium. The story details how advertising revenue in the traditional printed paper has been surpassed by digital on line advertising revenue for the first time, this year. The paper reports that they have roughly 15 thousand on line subscribers but need 60 thousand to continue to support their operation as they have planned it, and fully fund their newsroom as it runs today. The story fully outlines several changes the BEE has made to both print and the electronic versions of the paper. Definitely changes to keep up with the reality of today’s electronic shift to deliver information to local readers.